The University of South Florida Alumni Association honored Priority Marketing and its founder, Teri Hansen, with the college’s 2024 Fast 56 Award, which recognizes the fastest-growing businesses led by USF graduates.
Hansen graduated magna cum laude from USF in 1984 with a Bachelor of Arts degree in business administration and management, as well as a minor in criminal justice. After starting her career in corporate roles, Hansen founded Priority Marketing in 1992 as a one-person operation that initially focused on public relations for a handful of clients in the construction industry.
Today, Priority Marketing employs more than 65 marketing professionals and its list of services has grown to include public relations, brand development, web services, social media, creative services, media buying, video production, digital marketing, event planning and more. The firm represents clients in hospitality and tourism, retail, health care, senior living, construction, legal, aviation, finance, education, government and nonprofit organizations. Hansen serves as the firm’s president and chief creative officer.
“USF is approaching nearly 400,000 alumni worldwide, many of whom are entrepreneurs and innovators leading very successful businesses,” said Hansen, APR. “To be featured among the top 56 for a third year is quite a feat and a testament that the businesses and nonprofits in our community value the marketing services that our team can provide.”
The number of award honorees, 56, pays homage to the year USF was founded – 1956. Businesses are evaluated based on revenue growth across multiple years.
Hansen and Priority Marketing were honored Sept. 13 at the 12th annual Fast 56 Awards ceremony in Tampa.
