Priority Marketing has added Josie Donohue to its social media team as a social media specialist, a role in which she creates and executes client campaigns across all social media platforms.
Donohue’s responsibilities include developing monthly social media content plans, which consist of copywriting, photography, videography and graphics development. Additionally, she captures photos and produces videos to engage with existing followers and attract new audiences. Donohue also monitors social media trends, evaluates social media engagement and provides monthly reports analyzing key performance indicators across social media platforms, including Facebook, Instagram, YouTube, LinkedIn, TikTok and X.
Priority Marketing’s range of social media marketing services includes content creation, strategy and distribution, as well as brand awareness, influencer marketing, graphic development, video creation, community management, audits, social listening and live event hosting. The firm also offers social media management training, social media monitoring services and paid social media management.
Before joining Priority Marketing, Donohue was a marketing content and social media specialist at OUCU Financial in Ohio, where she developed, created and posted social media content across relevant channels in addition to managing email marketing. She also was a web designer and social media coordinator for Libby’s Pumpkin Patch, and director of advertising/public relations and website editor at Backdrop Magazine. She interned on the corporate communications team for The J.M. Smucker Co.
Donohue earned two degrees from Ohio University: a Bachelor of Science in Journalism (BSJ) in strategic communication and a Bachelor of Arts (BA) in English creative writing.
