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Fort Myers Brewing releases Moo Crew Brew to benefit The Island Cow employees after island restaurant fire

Fort Myers Brewing Company is releasing a limited-edition Moo Crew Brew to support employees of The Island Cow who are out of work following a fire at the restaurant. Available starting noon on Saturday, Sept. 24, the American IPA will be sold exclusively at Fort Myers Brewing Company’s taproom, located at 12811 Commerce Lakes Drive, Suite 28, in Fort Myers.

The Sanibel Island restaurant recently experienced an after-hours kitchen fire, and while The Island Cow is working to rebuild, its 50 employees are facing unemployment. All proceeds from the limited-edition craft beer – available in six-packs for $12 – will go directly to benefit restaurant employees.

“Employees are family, and our hearts go out to The Island Cow as their team begins to rebuild this beloved island restaurant,” said Jen Whyte, co-owner of Fort Myers Brewing Company. “As fellow business owners, we want to do our part and we encourage the community to join us in helping relieve the financial burden and ‘Help the Herd’ so that they can continue providing for their families.”

“We are so grateful to Fort Myers Brewing and everyone else who has stepped up to offer their support during this difficult time,” said Elke Podlasek, owner of The Island Cow. “We are working to reopen as soon as possible, but this process could take a year or more. Some of our team members have worked for us since we first opened our doors and have known no other job since they were teenagers, and we’re thankful for all who are contributing to help our Island Cow family navigate this transition.”

Design and printing services for the limited-edition label for the Moo Crew Brew, which features The Island Cow’s popular cow mascot, were donated by Priority Marketing and Blue Label Packaging Company.

The Sept. 24 launch event will run noon to 11 p.m. and also feature a live performance at 7 p.m. by Ben Clifford and food from Cuban Connection and Vesuvius Wood Fired Pizza. For more information, visit Facebook.com/FMBrew or call 239-313-6576.


About Fort Myers Brewing Company

Established in 2013, Fort Myers Brewing Company was the first microbrewery to open in Lee County and continues to lead Southwest Florida’s surging craft beer movement. Founded by Rob and Jen Whyte, Fort Myers Brewing carries a signature line of flagship beers in addition to seasonal brews and small batch specialties. Its ales, pilsners, stouts, IPAs and hard seltzers are winners of multiple prestigious awards, including golds at the Best Florida Beer Competition, a silver at the 2018 World Beer Cup, a bronze at the 2019 Great American Beer Festival and Grand National Champion at the 2021 U.S. Open Hard Seltzer Championship. Fort Myers Brewing was named “Best Large Brewery in Florida” in 2016 and received the Business Resiliency and Innovation of the Year Award at the Lee County Economic Development Office, Horizon Council and Horizon Foundation’s 2021 Industry Appreciation Awards. Its beers are poured at 1,041 locations, including 620 bars and restaurants, and are available for purchase in 421 retail outlets, including grocery, package and convenience stores. The brewery is located at 12811 Commerce Lakes Drive, Suite 28, in Fort Myers. For more information, visit FMbrew.com or call 239-313-6576.

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