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Client headlines: Child Care of Southwest Florida, Healthcare Network and more

Each month, Priority Marketing spotlights outstanding media coverage of our clients’ news and events. You’ll see them featured frequently in newspapers and magazines, on television and radio, and on blogs and social media. 

Client Headlines - Child Care of Southwest FloridaRecently, the firm’s public relations team partnered with longtime client Child Care of Southwest Florida on a pair of feature stories showcasing caring members of the community. The first focused on a 74-year-old story time volunteer. She doesn’t just read stories to children… she dresses the part! Because the child care center is in LaBelle, distance often prevents Fort Myers-based media from covering stories there. Priority Marketing captured one of the volunteer’s visits on video, providing B-roll clips and interviews to the news media.  

WATCH: ABC7: Local woman brings story time to life at Children’s Garden of LaBelle 

The second story involved a Fort Myers teen whose Eagle Scout project involved constructing a kid-sized chess board and tetherball set for the school playground. Aspiring Eagle Scouts complete projects across the community. What made this story stand out, though, was that the center honored the scout with a plaque and allowed him to give a speech to inspire the next generation of scouts – and it was all captured on video. 

WATCH: ABC7: Boy Scout honored for partnering with child development center 

Another client generating significant media coverage in recent weeks was Healthcare Network. The nonprofit is a major player in Southwest Florida health care, so its selection of a new CEO has an impact on medical and dental care for tens of thousands of people. Priority Marketing distributed a news release announcing new CEO Jamie Ulmer that covered his experience, education, military background and achievements. 

Naples Daily News: Healthcare Network’s new CEO says Immokalee will be a big part of his focus  

South Florida Hospital News: Healthcare Network board of directors selects Jamie Ulmer as new CEO 

WGCU (English version): Jamie Ulmer is now the new chief executive of Healthcare Network 

WGCU (Spanish version): Jamie Ulmer ahora es el nuevo director ejecutivo de Healthcare Network 

Highlighting additional clients, here is a selection of news stories that published or aired in recent weeks. 

Note: The list contains only stories that appeared online and excludes preview stories for events that already have occurred. 

Pace Center for Girls, Lee County 

Florida Weekly: Love That Dress! collection event on Sanibel Island collects 450 dresses for Pace Center for Girls, Lee 

FOX4: Pace Center for Girls launches dress collection campaign  

Santiva Chronicle: SCCB Partners With PACE To Collect Dresses For Love That Dress 

WINK: SCCB Partners with Pace to Collect Dresses for Event 

Sanibel Island Reporter: Pace launches #MakeSpaceForPace collection campaign 

River Weekly: Dress Collection Campaign Launched 

Island Sun: Sanibel Dress Collection a Huge Success 

Conservancy of Southwest Florida 

Smithsonian Magazine: Florida Biologists Capture Record-Breaking 215-Pound Python 

CBS News: 2 massive mama pythons, dozens of hatched and unhatched eggs discovered in Florida preserve 

NBC2: Saving the loggerhead turtles 

Florida Weekly: The Spirit of Volunteerism: The benefits of giving your time tend to work both ways 

Newsweek: Florida python nest raided as removal of invasive species continues 

NBC2: Turtle patrol works to save sea turtles in Southwest Florida 

Coastal Breeze: Protecting Our Tortoises 

eBella: Women to Watch: Katy Hennig 

The News-Press: Southwest Florida climate survey shows divide between political parties as to causes, answers 

WGCU: Climate change survey captures nation’s gaping partisan divide through a Southwest Florida lens 

FOX4: Conservancy of Southwest Florida celebrates 40 years of sea turtle research 

ABC7: Family rescues bird near Marco Island with string wrapped around beak and neck 

eBella: Caught in the Act of Kindness – Marco Island wildlife grant 


Boys & Girls Clubs of Lee County 

WINK: Boys & Girls Clubs of Lee County receives a celebratory pirate cruise 

Cape Coral Breeze: Boys & Girls Clubs hosting Poker Tournament Thursday in Fort Myers 

eBella: Caught in the Act of Kindness – Schulze Foundation grant 


Guadalupe Center 

Florida Weekly: Making a Difference: Guadalupe Center Tutor Corps helps students realize dreams 

Immokalee Bulletin: Guadalupe Center applies for USDA food program at new campus 

Noticias WINK: Books for Collier Kids proporciona libros gratis 

eBella: Caught in the Act of Kindness – United Way grant 


Stevens Construction 

Naples Daily News: Stevens Construction completes Fountain Life 

Medical Construction & Design: Vacant retail space transforms into holistic healthcare center in Florida 

Healthcare Construction & Operations: Interior Revamp Leads to New Florida Health Venue 


Elite Jets 

Barron’s: Private Flying is Booming. But Parking Space for All Those Jets Is at Premium.  

Business Observer: Air charter company extends lease, hires 12 people to handle growth 


Wonder Gardens 

Florida Weekly: Wonder Gardens restores historic roadside mural signs 

Florida Weekly: The Spirit of Volunteerism: The benefits of giving your time tend to work both ways 


Lee Health Foundation 

South Florida Hospital News: Bonita Bay Club raises nearly $900,000 and counting for expansion of Lee Health Regional Cancer Center in Bonita Springs 

eBella: Women to Watch: Susan Goldy  

Bonita & Estero Magazine: The most important C-word is Care 

eBella: Caught in the Act of Kindness – Barbara’s Friends scholarships 


Better Together 

eBella: Strengthening families and preventing the need for foster care 

Washington Examiner: Former foster youth clap back against pro-choice narrative on TikTok 


Norman Love Confections 

Candy Industry: State of the Industry 2022: Innovation spurs sales increases for truffles, filled chocolates 


BSSW Architects 

Naples Daily News: BSSW Architects completes designs for Golisano Field House 

Gulfshore Business: Preliminary designs completed for FSW’s baseball, softball complex 


Cypress Pharmacy 

ABC7: Healthy Living: Why magnesium is important 

Gulf & Main Magazine: The CBDs of pet wellness 


Elite DNA Behavioral Health 

ABC7: Elite Behavioral Health launches Back-to-School Supplies Drive 

South Florida Hospital News: Elite DNA Therapy Services rebrands to Elite DNA Behavioral Health 


Guardian ad Litem Foundation 

Charlotte Sun: Chamber’s leadership program benefits all 

Florida Weekly: Congratulations to the Leadership Charlotte Class of 2022 


Vibe Yoga 

ABC7: How a Fort Myers yoga studio is helping veterans and others process trauma 

RSW Living: Just Breathe: The benefit of yoga breathing techniques 


Fort Myers Brewing Company 

FOX4: Fort Myers Brewing Co. to host fundraiser for clean water 

WINK: Southwest Florida companies hosted an event to push for clean water 


Growing Climate Solutions 

The News-Press: Southwest Florida climate survey shows divide between political parties as to causes, answers 

WGCU: Climate change survey captures nation’s gaping partisan divide through a Southwest Florida lens 


Pro-Tec Plumbing & Air 

Plumbing & Mechanical Magazine: Pro-Tec Plumbing & Air opens Ave Maria, Florida location 


SWFL Music Education Center 

Gulfshore Business: Southwest Florida Music Education Center finds permanent home 


Aprile Osborne 

ABC7: Current Real Estate Trends: Tips for first time home buyers 


CRS Technology Consultants 

ABC7: Tech Bytes: Tips for cyber hygiene 


Boys & Girls Club of Collier County 

eBella: Women to Watch: Alex Breault 


Bridging the Gap Physical Therapy 

ABC7: Healthy Living: The difference between manual physical therapy and physical therapy 


CRS Technology Consultants 

ABC7: Tech Bytes: Tips for cyber hygiene 


Captiva Cruises 

Sanibel Island Reporter: Local students explore estuary, barrier island habitats 


Comerica Bank 

eBella: Caught in the Act of Kindness – gomerica Gratitude 


Frank Jenkins Custom Homes 

News-Press: Teardowns lead to a new look in Gulf Harbour 


Creighton Construction & Development 

Chattanooga Times Free Press: Mapco opens gas station with Pizza Hut on Shallowford Road in Chattanooga 


DEC Contracting 

Ave Maria Sun: Athletic facility projects underway at Ave Maria University 


Edison National Bank 

Santiva Chronicle: Bank of the Islands Sponsors 2022 Python Challenge 


Greater Fort Myers Chamber of Commerce 

Florida Weekly: Photos: Greater Fort Myers Chamber of Commerce Luncheon 


Advocate Radiation Oncology 

Florida Weekly: Advocate Radiation Oncology celebrates doctors at Physician Appreciation Event 



eBella: Caught in the Act of Kindness – Bank of America grant 


NAMI Collier County 

WGCU: Florida Warm Line offering emotional support in times of need 


Priority Marketing 

The News-Press: Commentary: The top 20 communicators in Southwest Florida 


United Way of Lee, Hendry and Glades Counties 

Florida Weekly: United Way elects officers, names new board members 


Jewish Federation of Greater Naples 

WINK: Investigation called for antisemitic flyers showing up at SWFL homes 


Kids’ Minds Matter 

eBella: Women to Watch: Susan Goldy 

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